For Arca’s Coachella and festival performances, Henrique Ghersi served as Co-Creative Lead and Video Design Director, collaborating with Arca on the show’s three-act structure, setlist and creative direction, and with Shaun Murphy on staging, lighting and image.

Moving from confinement and surveillance through intimacy and vulnerability to collective celebration, the performance evolved through distinct visual worlds.

Henrique directed live camera placement and visual language, created original Notch looks and developed bespoke multi-camera treatments with programmer Thomas Kother, blurring the boundaries between Arca’s physical presence and digital avatar. He also worked with Coachella’s broadcast team on the livestream’s visual direction.

The show brought together live performance, original visuals created by Henrique and the work of artists 1engua, Frederik Heyman, Team Rolfes, Carlos Sáez and George Jasper Stone. Henrique collaborated with these artists to shape a cohesive, evolving visual narrative across the performance.

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